Senior Housing Properties, Retirement Living Facilities & Age-Restricted Communities Marketing

Senior housing and retirement living properties are ideally-suited for online marketing programs focusing on search engine optimization.  Rainmaker Marketing Corporation is a senior housing industry consulting firm that specializes on start-up solutions for properties going through the initial lease-up cycle.  Our services include due diligence documentation, project feasibility analysis services, capital funding consulting, capital finance plan proposal consulting, development management, marketing and advertising programs that are designed to carry a given new construction opportunity from conceptual development through to the point of sustainable operations.  

Website based marketing, advertising and sales programs are part of this continuum and you cannot afford to just throw up a website and hope for the best.

You well know that today's senior housing consumer is a high-income/net worth adult child household that works as a professional.  These people have precious little time to devote to the placement process and they will not accept a solution that only gets them part of the way there.  Your website program has to be available 24/7, because; these adult children will be seeking information at a time, more or less, that is convenient for them - whether it is convenient for you or not.

The Rainmaker approach provides the necessary connectivity to the search process that, more often than not, starts with an Internet keyword search and review of the facilities that provide the most complete information about the property - in the opinion of the consumer and only in the opinion of the consumer.

You have no choice in this process.  You have to provide the "hook" that keeps them on your website.  That means content, content and still more content.  You have to provide virtual tour videos, property maps, site plans, unit plans and a complete bio on all of the major department heads.  If you think you can get away with not putting your schedule of fees and costs on the site, you will lose more resident prospects than you keep.  These people want the information and they want it without a lot of fooling around - we mustn't tax their patience.

This is where Rainmaker comes into the equation.  We offer the kind of flexible programs and prices that are designed solely for your benefit.  You want a contract services program?  We've got them.  You want no commitments and no contracts?  We've got them.  You want to mix and match?  We'll do it.

Rainmaker Marketing Corporation is here for answers and we like the idea of earning your business every single day.  Find out more and get ahead of the pack.  Talk to a Rainmaker Marketing Corporation consultant today.