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Senior Housing Market Feasibility Studies...

Creating senior housing market feasibility studies for senior housing development financing is the core mission of Rainmaker Underwriting.  Rainmaker Underwriting has completed over 400 senior housing market feasibility studies over the past 20 years, alone.  Senior housing market feasibility studies are (historically) Rainmaker Underwriting's keystone service.  We provide detailed analysis reports for assisted living projects, independent living projects, entry-fee housing projects, congregate living projects and continuing care retirement communities ("CCRCs" - entry-fee and rental communities).

At its core, the market feasibility analysis answers the following critical path issues pertaining to every commercial real estate development program:

Is there sufficient entrenched demand within the primary marketing area of the proposed project to support new construction?

If there is sufficient entrenched demand, what price points will be supporting the new facility in terms of routine rental revenues and ancillary revenues?

If there is sufficient demand and price support, what are the expectations regarding services, project amenities and facility staffing?

What has been the historical utilization of these projects?  How fast have new projects leased up in the recent history of the market?

What features and benefits should the project provide in order to be competitive within its given sub-market competitive set?

The production of these feasibility reports generally corresponds to the following steps:

Initial Demand Analysis.  Rainmaker Underwriting completes an initial demand analysis based upon demographic information from third-party data vendors.  This gives the client the key "go-no-go" reality check for their project.  If the initial demand analysis report statistics do not demonstrate sufficient demand to support the project at this stage, then the rest of the reporting program is immediately abandoned.  The reason for this is that everything in our world is predicated upon demonstrable demand.  If there is sufficient demand, then the next phase is undertaken.

Field Investigation.  Rainmaker Underwriting completes a survey of existing directly competitive projects to determine price points, occupancy rates, staffing patterns, unit class counts, unit class sizes, total unit counts per class and operating costs.  The result of this information is then used to modify the Initial Demand Analysis.

Final Demand Analysis.  Rainmaker Underwriting modifies the Initial Demand Analysis model to reflect the findings of the Field Investigation.

Report.  Rainmaker Underwriting completes the final report.  This is a full-color document (click here to download a sample) that is professionally formatted with all key data points and findings discussed on an in-depth basis with conclusions being fully supported.  This presentation includes recommendations on unit mix, unit sizes, unit pricing, revenues, amenities, basic services, additional services and all of the conclusions are tested with a complete pro forma financial presentation and the goals, requirements and objectives of the client's business model, owner's program and project - each in terms of the other.  This is the only way to logically create a working project model for capital financing that provides the highest possible degree of certainty our expertise can create for sizing your investment and maximizing your opportunity for a successful outcome to the underwriting/investment due diligence review, and still be focused on creating an ultimate transaction structure to achieve the highest possible net present value for the client's investment.

Rainmaker offers a complete array of customized consulting solutions to support all of your due diligence and capital finance needs.  If you are going to be seeking third-party financing for your project, then you should have a discussion with our one of our consultants on the matter as we offer the kinds of support services specifically designed for your need that are provided by consultants with actual successful development, finance, construction, marketing and operating experience of their own.  Talk to us and learn what our expertise and tools can mean for your project.


Why do projects fail to get funding approved?

Rainmaker has had extensive discussions through the years with clients who are seeking funding for their commercial income-producing property development and construction program, but have, so far failed to do so.  Rainmaker has also had extensive discussions with intermediaries, investment bankers, lenders, investors and underwriters to get their side of the story.  The interesting thing is that the same five (5) things seem to come up again and again that end up leading to a total failure.  Are you destined to fail?  Can you afford to take the risk of blowing out even a single funding source, knowing that source could be the one source you needed to succeed?  What can you do to avoid these terrible mistakes that always lead to a rejection?  Click here and learn more.

Rainmaker Underwriting, LLC can trace its history back all the way to 1989.  Incorporated in 1993, Rainmaker Marketing Corporation evolved over time into a full-service business to business consulting firm.  Rainmaker Marketing Corporation’s initial specialization was in issues and documentation needs corresponding to the capital funding cycle for commercial real estate development projects.  Our primary focus has always been senior housing and health care related properties with over 400 assignments completed in some 45 states.  Today, Rainmaker Underwriting, LLC serves all types of commercial income-producing property development program financing requests with a combination of feasibility studies, due diligence services, structured finance consulting and a focus on outsourced commercial underwriting review services.  Rainmaker Underwriting, LLC’s service area includes all of the continental United States, Canada, Mexico and the Caribbean Basin.


Email: clinton.lovell@gmail.com

Project Feasibility Studies, Commercial Real Estate Development Finance Consulting, Outsourced Underwriting Services, Due Diligence Documentation Services & Project Management Consulting

16215 Friar Circle, Spring, Texas 77379.

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