The Retail Financial Feasibility Study

Rainmaker Marketing Corporation prepares financial feasibility studies for retail development projects nationwide.  Rainmaker exclusively uses ProFormaPro Retail Build 4.0 to prepare the retail financial feasibility study.  ProFormaPro represents our state-of-the-art reporting tool that covers the pre-construction phase capital expenses, construction phase capital expenses (including pre-opening operations) and then the post-construction operating phase once construction is complete and the retail center is theoretically open.  The software allows for an incredible level of reporting detail that attracts financiers' attention like crack.

Nobody else has ProFormPro and you'll see why:

• Each forecast can be for a 5-year period or a 10-year forecast period with the calendar month being the smallest time reporting unit.

• All component schedules (department budgets, staffing plans, capital costs, etc.) are reported on an annualized and month-by-month, phase by phase basis as well.

• All of the empirical assumptions used in the creation of the component schedules and main FASB schedules are grouped with each corresponding spreadsheet.

• A technical analysis and report including graphics, charts and spreadsheets is provided.  The resulting report is approximately 25 megabytes and is posted on our secure server for you to download at your convenience.  Depending upon the options selected, the retail financial feasibility analysis report is approximately 200 to 250 pages in total length due to all the spreadsheets.

Most retail financial feasibility studies are really pro forma financial presentations because the basis for the forecast are the results of the market feasibility analysis which uses, to one extent or another, empirical assumptions in the market demand model as well.  The result is a high reliance on market intelligence gathered over the course of the field investigation phase of the market feasibility analysis.  Once the baseline intelligence has been acquired and the developer and/or sponsor provides the disclosures pertaining to the Owner's Program, Rainmaker Marketing Corporation can then order and complete the pro forma financial presentation and forward it to the client within 7 to 10 days.  Each assignment includes a summary of approximately 35 to 50 pages that can be used as the basis for creating a capital funding plan to move your project into syndication.

When the discussion turns to syndication, Rainmaker hopes you will give our firm consideration for your project.  Our commercial real estate fractionalized unit syndication program is completely new and provides a more comprehensive approach to capital financing.  The goal is to provide investors/purchasers worldwide with the same level of disclosure as would be provided in a private placement offering memorandum.  Same due diligence, but a much more flexible platform in terms of preserving entrepreneurial opportunity costs, creating additional liquidity, reducing the potential impact of market cycles within the peer group and generating satisfaction to the benefit of all parties.