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Selecting the
right investment bankers for your pending
private placement offering can be the most stressful part of the capital funding
process because most people don't bother to find out what the investment bankers
are really capable of providing for the benefit of a given transaction.
Most companies inherit the investment bankers that have worked with one of the
corporate officers in the past. The key here is understanding whether the
previous assignment has anything in common with the current capital funding plan
proposal of the applicant company.
In the case of
an IPO, secondary offering or other public filing, the pool is quite large
because there are many institutional investment bankers that can easily unload
the issue. But what about when it is a private placement offering for a
commercial real estate development project? Private placement offerings
are the other side of the publicly-traded offering process that uses a modified
Dutch auction to place an issue. Private placements are just that -
private. There can be no general solicitation of the public (as is allowed
for a properly filed IPO or other offering "red herring").
Investment
banking firms are like lawyers and accountants. They hold the keys to lock
for the capital markets. Sooner or later, all issues move their way
through the investment banking loop, so most investment banking firms have the
opportunity to work with an incredible array of funding products. You want
the firm that understands that the investment incentive entitlement process must
be part of your transaction's proposed capital
funding plan and the private
placement offering memorandum.
Rainmaker
Marketing Corporation can help you navigate the entirety of the private
placement offering cycle, by:
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Providing
the necessary due diligence documents a given private placement offering
must have as part of the exhibits list. This includes market
feasibility studies, financial feasibility studies, capital financing plan
proposals and private placement offering memorandum consulting.
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Provide a
referral to firms that Rainmaker has worked with in the past that may be of
interest and consideration in the selection process.
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Providing
due diligence on each firm to satisfy the client they are making a good
choice.
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Providing
negotiations assistance regarding your private placement offering's
institutional investor solicitation cycle.
Rainmaker
Marketing Corporation is there at every step to help you keep the program moving
forward and avoiding (hopefully) the major potholes that litter the road to
success.
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